Learn With Nathan

Prompt Walkthrough + Live Demo

In this hands-on lesson, we'll walk through several high-value real estate prompts step-by-step, demonstrating how to craft effective prompts and refine AI responses through live examples. By seeing these prompts in action, you'll develop a deeper understanding of prompt engineering principles for real estate applications.

Live Demo Format

This lesson is designed to be presented as a live demonstration, with the instructor:

  1. Showing each prompt in real-time
  2. Explaining the prompt structure and intent
  3. Analyzing the AI response
  4. Demonstrating refinement techniques
  5. Taking questions from participants

For self-paced learners, we've included detailed explanations and alternative approaches for each demonstration.

Demo 1: Property Description Enhancement

Initial Prompt

I need to improve this basic property description for a listing:

"3 bed, 2 bath single-family home in Oakridge neighborhood. 1,850 square feet with updated kitchen, hardwood floors, and fenced backyard. Built in 1985, attached 2-car garage. Asking $425,000."

Please transform this into an engaging, professional listing description that highlights its key selling points and appeals to potential buyers. Use vivid language that helps buyers envision living in the home.

Key Elements to Notice

Refinement Demonstration

After receiving the initial response, we'll refine with:

That's a good start. Could you:
1. Add more specific details about the kitchen updates
2. Mention the neighborhood's amenities (close to parks and good schools)
3. Include a line about the spacious primary bedroom with en-suite bathroom
4. Format it with a compelling headline and 3 concise paragraphs

Analysis of Refinement Techniques

Demo 2: Market Update Email Creation

Initial Prompt

I need to create a monthly market update email for my past clients and prospects. The current market in [Local Area] has these characteristics:

- Inventory is down 15% compared to last year
- Average days on market has increased from 14 to 22
- Median sale price is up 3.5% year-over-year
- Interest rates dropped 0.25% last week
- Buyer demand remains strong in the $300-500K range

Please draft a professional, informative email that:
1. Shares these market insights in client-friendly language
2. Positions me as a knowledgeable local expert
3. Includes an appropriate subject line
4. Ends with a subtle call to action for those considering buying or selling
5. Keeps the overall tone positive but realistic

Key Elements to Notice

Refinement Demonstration

After receiving the initial response, we'll refine with:

This looks good, but let's make a few adjustments:

1. The subject line needs to be more attention-grabbing. Maybe something that mentions the interest rate drop since that's good news.

2. In the second paragraph, can you add a brief explanation of what "days on market" means for non-real-estate-savvy readers?

3. The call to action feels a bit too sales-focused. Can you revise it to be more service-oriented, emphasizing my availability to discuss their specific situation?

4. Add a P.S. with an invitation to my upcoming virtual home buyer seminar (June 5th at 7pm).

Analysis of Refinement Techniques

Demo 3: Buyer Consultation Question Framework

Initial Prompt

I'm preparing for a first-time homebuyer consultation tomorrow. The clients are a married couple in their early 30s with one child and another on the way. They're pre-approved for up to $450,000.

Please create a comprehensive consultation question framework that will help me:

1. Understand their true needs vs. wants
2. Assess their timeline constraints and flexibility
3. Identify their location preferences and priorities
4. Uncover any unstated concerns or hesitations
5. Determine their level of market knowledge

For each section, provide 3-5 specific questions, arranged in a logical sequence that builds rapport while gathering critical information. Include brief notes explaining why each question is valuable and what to listen for in their responses.

Key Elements to Notice

Refinement Demonstration

After receiving the initial response, we'll refine with:

This is excellent, thank you. I'd like to make it even more tailored:

1. Can you add a specific section about school districts and education priorities since they have young children?

2. The timeline questions seem focused on buying quickly. Can you revise to account for the possibility they might want to wait until after their new baby arrives?

3. Add a few questions specifically about their expectations of me as their agent.

4. Can you format this as a printable checklist I can use during the consultation?

Analysis of Refinement Techniques

Demo 4: Investment Property Analysis

Initial Prompt

I'm analyzing a potential investment property for a client. Here are the details:

- 4-unit multifamily property in [neighborhood]
- Purchase price: $675,000
- Current monthly rents: $1,500 per unit (all units occupied)
- Property tax: $7,200/year
- Insurance estimate: $2,400/year
- Average utilities (common areas only): $300/month
- Property management fee: 8% of rental income
- Maintenance reserve: 5% of rental income
- Expected annual rent increase: 3%
- Client's down payment: 25%
- Loan terms: 30-year fixed at 6.25%

Please provide:
1. A comprehensive cash flow analysis for the first year (monthly and annual)
2. Key investment metrics (cap rate, cash-on-cash return, ROI)
3. A 5-year projection showing the property's financial performance
4. Discussion of the investment's strengths and potential concerns
5. 2-3 specific questions my client should consider before proceeding

Key Elements to Notice

Refinement Demonstration

After receiving the initial response, we'll refine with:

Thank you for this analysis. I have a few follow-up requests:

1. Can you add a calculation for the break-even occupancy rate?

2. The maintenance reserve seems optimistic at 5%. Can you revise the analysis using 8% instead and show the impact on returns?

3. Please add a brief section discussing the tax benefits, particularly depreciation and how it might affect my client's actual returns.

4. Add a sensitivity analysis showing how a 1% increase in interest rate would affect the investment returns if they needed to refinance in year 5.

Analysis of Refinement Techniques

Demo 5: Objection Handling Scripts

Initial Prompt

I need help creating effective scripts for handling common buyer objections in the current market. Please create response frameworks for these 5 frequent objections:

1. "We want to wait until prices come down."
2. "The interest rates are too high right now."
3. "We want to see more houses before making a decision."
4. "The property needs too many updates."
5. "We think we should offer 15% below asking price."

For each objection:
- Provide a validation statement that acknowledges their concern
- Include relevant market data or context I could reference
- Offer a perspective shift that helps them see another viewpoint
- Suggest a specific next step that moves the process forward
- Keep the tone consultative rather than pushy

Key Elements to Notice

Refinement Demonstration

After receiving the initial response, we'll refine with:

These scripts are very helpful, but I'd like to make them even more effective:

1. For the "interest rates are too high" objection, can you add a specific example showing how waiting could cost more in the long run due to price appreciation?

2. In the "we want to see more houses" script, add language that helps differentiate between productive comparison and analysis paralysis.

3. For the "15% below asking price" objection, provide an alternative approach for extremely competitive markets where offers are coming in above asking price.

4. Can you add brief dialogue examples showing how these might sound in an actual conversation? Just a short example for each to help me internalize the language.

Analysis of Refinement Techniques

Demo 6: Neighborhood Guide Creation

Initial Prompt

I want to create a comprehensive neighborhood guide for [specific neighborhood] to use as a marketing piece and resource for potential buyers. This area has these characteristics:

- Primarily single-family homes built in the 1970s-1990s
- Price range: $350,000-$600,000
- Strong public schools (8-9 ratings)
- 10-minute drive to downtown
- Mix of young families and established residents
- Several parks and a community recreation center
- Growing restaurant scene along Main Street
- Annual community festivals (Summer Fair, Holiday Market)

Please create a structured neighborhood guide that includes:
1. An engaging introduction capturing the neighborhood's character
2. Sections on housing, schools, amenities, and lifestyle
3. "Hidden gems" locals appreciate about the area
4. Visual content suggestions (what photos I should include)
5. A conclusion that positions me as the neighborhood expert

Key Elements to Notice

Refinement Demonstration

After receiving the initial response, we'll refine with:

This is excellent content. Let me request a few adjustments:

1. Can you add a brief section about seasonal considerations (what the neighborhood is like in different seasons)?

2. The school information is good, but can you add a paragraph specifically addressing childcare options for families with younger children?

3. I'd like to include a "Neighborhood by the Numbers" section with 5-6 key statistics. What data points would you recommend highlighting?

4. Please suggest a creative, memorable title for this neighborhood guide that's more engaging than just "[Neighborhood Name] Guide."

Analysis of Refinement Techniques

Key Takeaways from Live Demonstrations

Effective Prompt Construction Patterns

Through these demonstrations, we've observed these consistent patterns:

  1. Provide context before requests: Background information first, then specific asks
  2. Use numbered lists: Clear organization of multiple requirements
  3. Include specificity: Detailed information generates better responses
  4. State purpose: Explaining why you need the content improves relevance
  5. Guide tone and style: Clear direction on communication approach

Refinement Best Practices

The most effective refinement approaches include:

  1. Specific appreciation: Acknowledging what works before requesting changes
  2. Targeted adjustments: Identifying particular sections for improvement
  3. Format enhancement: Often refining presentation after content is solid
  4. Expansion requests: Adding sections or elements not in original concept
  5. Reality testing: Ensuring content addresses real-world scenarios

Practice Session Guide

After watching these demonstrations, practice with these exercises:

  1. Reverse engineer: Take an existing AI response and work backward to create the prompt that might have generated it
  2. Comparative prompting: Create three different prompts for the same task to see which produces the best results
  3. Refinement practice: Generate a basic response, then practice writing three increasingly specific refinement prompts
  4. Adaptation exercise: Take one of the demonstrated prompts and modify it for a different real estate scenario

In our next session, you'll have the opportunity to create and test your own prompts in a guided practice environment, building on the techniques demonstrated today.